Introducing Ford Co-Pilot360™: More Driver-Assist Safety, Standard

Ford Co-Pilot360™Ford lovers, prepare to love Ford even more. This fall, Ford will roll out its all-new Ford Co-Pilot360™, which is the “most advanced suite of standard driver-assist technologies among full-line brands.” It will be featured on cars across Ford’s lineup, with numerous advanced features coming standard on passenger cars, SUVs, and trucks from fall onward. We’re thrilled that Ford will be delivering the absolute best possible safety technology to drivers.

The Ford Co-Pilot360™ suite of safety features offers the most up-to-date safety technology available from any brand. The suite includes Automatic Emergency Braking with Pedestrian Detection, Blind Spot Information System with Cross Traffic Alert, Lane Keeping System, a rear backup camera, and Auto High Beamd to optimize visibility. Automatic Emergency Braking with Pedestrian Detection will automatically apply the vehicle’s brakes to help prevent or mitigate front-end collisions, and the Blind Spot Information System with Cross Traffic Alert will monitor vehicles in your blind spot and alert you when you try to change lanes or when backing up.

In addition to these impressive features, Ford will continue to offer new and improved state-of-the-art driver-assist technologies. These technologies include Adaptive Cruise Control with Stop and Go and Lane Centering as well as Evasive Steering Assist. Next year, Ford will add reverse brake assist with automatic emergency braking to help prevent rear-end collisions when backing up.

This is only the beginning of Ford Co-Pilot360™, as Ford will be investing $500 million in the next five years to develop new technologies, and we can’t wait to see what innovative features Ford will offer in the future. To see why the future is so much brighter—and safer—with Ford, stop in to Robbie Roberson Ford for a tour.

Ford 2020 Plans Call for New SUVs, Trucks, More Hybrids

Ford 2020 PlansFord is looking ahead to 2020 as a year of great change: it recently announced that it intends to replace as much as 75% of its lineup in the next two years, dropping the average showroom age from 5.7 years to 3.3 years. Translation: expect more new Fords, more often.

“Our passion for great vehicles is stronger than ever,” said Jim Hackett, Ford president and CEO. “This showroom transformation will thrill customers, drive profitable growth and further build toward our future of smart vehicles in a smart world.”

This new product onslaught will include the launch of exciting new hybrid vehicles. This doesn’t just include the already-announced Ford Mustang Hybrid and F-150 Hybrid, but also hybrid versions of the Escape, Explorer, and all-new Bronco.

Speaking of the Bronco, Ford also revealed that it will have a little sibling—an as-yet-unnamed small SUV for off-roading that Ford President of Global Markets Jim Farley says will help the automaker “reclaim our rightful place as the off-road vehicle leader.”

With respect to on-road performance, it was also announced that the all-new Edge ST will be joined by a high-performance Explorer ST. Ford also announced that it plans to bring 4G LTE connectivity to all vehicles in its lineup by the end of next year.

While Ford’s future is looking particularly bright, the present is no less great. Stop into Robbie Roberson Ford and check out the latest additions to Ford’s lineup, including the all-new 2018 Expedition, EcoBoost, and redesigned F-150 and Mustang.